One Way for Microsoft to Kill Google

Okay, not kill Google, and, really, barely even scratch it, but at least a way to make publishers happy and claw back some market share. As Douglas McIntyre points out on 247wallst.com, one flaw (for publishers) in Google’s advertising programs is that publishers receive no compensation for displaying ads that aren’t clicked on–even when those ads are towering skyscrapers …

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Yes to Yahoo-MSN, No to Microsoft-Buys-Yahoo

After fumbling its opportunity to get in bed with AOL, Microsoft has one more way to gain the scale necessary to be a serious competitor to Google: Get in bed with Yahoo.  (I am extremely skeptical that the MSN-is-a-Microsoft-division strategy will ever work–a skepticism developed over 11 years of watching Microsoft make vow after vow …

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Microsoft Sharpens Knives, Points At Google Books

After a government-and-monopoly-inspired period in which Microsoft had to pretend to be a gentle force for global good, the company is being forced to return to its ruthless roots.  Ironically, it is doing this in part by decrying the unfair practices of a competitor and shamelessly sucking up to the Establishment. Today’s speech by Thomas …

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Why Microsoft Can’t Buy Yahoo and “Just Be GE”

In the wake of last week’s Microsoft-for-Yahoo rumors (and desperate hopes from the likes of me that the rumored deal would fall through), readers questioned my theory that a Microsoft acquisition would kill both MSN and Yahoo.  I argued that Microsoft was already spread too thin, competing with Oracle/IBM on one side and Sony/Apple/Google/Time Warner …

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Microsoft to Kill Google? No.

So the big story these days is that Google and Microsoft are going to war and that either could win.  This is a big story because it’s a great story: two undefeated heavyweights preparing to bash each other’s brains out.  Alas, it’s also fiction. Despite ten years of effort, vast technological and financial resources, and …

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Get Paid to Search: Now MSN’s Talking

Finally, an idea from Microsoft (or at least from Mr. Gates) that might actually cause some tremors in the paid search world.  Instead of keeping all that super-high-margin search revenue for itself–the way Google does–Microsoft is apparently thinking of sharing some of it with the folks who create most of the value: the searchers.  Or …

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Microsoft Hallucinating? Or Planning to Buy Yahoo?

I’m going to go out on a limb here and assume that Microsoft division president Kevin Johnson is not a moron. So I’m also going to assume that, when Johnson said yesterday that Microsoft plans to grow its search share from 10% to 30% and its online ad share from 6%, he could not possibly be imagining …

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Rumor of the Day: Microsoft for Facebook for $6 Billion

No, of course we can’t confirm it.  But it makes sense, don’t you think?  Steve Ballmer, desperate and furious, sick of sucking wind in the Internet game, sick of losing every Internet in-play company and much of the future to You Know Who, sick of feeling like a has-been also-ran, raiding the bank account and …

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Microsoft To Buy (Swallow) Yahoo…Again? Please, God, No.

The New York Post reports that Microsoft is urgently trying to buy Yahoo again, in part because it’s sick of losing deals to Google (and, no doubt, sick of losing to Google, and Yahoo, and AOL, et al…). Would it be a smart strategic move for Microsoft and Yahoo to combine forces?  Absolutely.  Is the best way to do this …

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Microsoft’s Long, Slow Slide Into Web Irrelevance

The only thing I disagree with in John Battelle’s write-up on Microsoft’s “Live Search” strategy and continued slog toward web oblivion is that “it’s too early to pass ‘final judgment’ on the strategy.”  (Battelle is actually quoting Gartner’s David Smith here). I agree that the “Live” brand is confusing and that Microsoft has not clearly explained what …

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