ISPs Are Selling Your Clickstreams!

At Open Data, David Cancel, the CTO of Compete, Inc., reveals that ISPs happily sell clickstream data–and that it’s a big business.  They don’t sell your name–just your clicks–but the clicks are tied to you as a specific user (User 1, User 2, etc.). How much are your clicks worth?  A symposium member extrapolated from …

Read moreISPs Are Selling Your Clickstreams!